Artificial Intelligence (AI) is no longer an experiment—it’s the new infrastructure of competition. In 2025, nearly every forward-leaning organization uses AI somewhere in its workflow. Yet adoption doesn’t always equal advantage. At Vector Growth Labs (VGL), we view this through the lens of vectors—direction and magnitude. In AI, vectors represent relationships between pieces of information; in business, they represent the directional forces between product, pricing, people, process, and positioning. When those vectors misalign, the organization stalls no matter how much technology it deploys,